Making sense of marketing in the digital age: Mike Osswald at TEDxToledo

Mike is the VP of Experience Innovation at Hanson. He holds a bachelor's degree in marketing management and an MBA with a marketing management focus, both from the University of Toledo. He is a member of the Usability Professionals' Association, the Information Architect Institute, ACM SIGCHI, and the Interaction Design Association. He is also the president and sole member of the Seriously Mad Skills with Post-it Notes Association, but isn't one to eschew the wonders of Scotch tape and small scraps of paper. In the spirit of ideas worth spreading, TEDx is a program of local, self-organized events that bring people together to share a TED-like experience. At a TEDx event, TEDTalks video and live speakers combine to spark deep discussion and connection in a small group. These local, self-organized events are branded TEDx, where x = independently organized TED event. The TED Conference provides general guidance for the TEDx program, but individual TEDx events are self-organized.* (*Subject to certain rules and regulations)