Building Bridges Between Procurement and the Business W/ Brad DeHart

Procurement teams are under constant pressure to deliver savings, but in marketing procurement, leading with cost alone can quickly undermine trust and influence. How can procurement become a true strategic partner to marketing (as well as the rest of the business) while operating with limited resources and rising expectations? In this episode of the Art of Procurement podcast, Philip Ideson is joined by longtime procurement leader Brad DeHart. Drawing from experience on both the procurement and sales sides, Brad shares candid insights into what separates transactional procurement teams from trusted advisors. Together, they explore how procurement leaders can move beyond reactive sourcing models, build stronger stakeholder relationships, and create more value through insight, engagement, and smarter operating models. In this episode, you’ll hear about: Why leading with savings can damage marketing relationships How procurement can earn “trusted advisor” status with stakeholders The ongoing debate around strategic vs. tactical spend How to structure marketing procurement teams for greater impact Why stakeholder experience matters just as much as procurement efficiency -The soft skills and mindset needed for success in modern procurement Subscribe to receive the latest in procurement news, insights, and information: https://resources.artofprocurement.co... Visit www.artofprocurement.com Listen to the Art of Procurement podcast: https://artofprocurement.com/podcast/ About Art of Procurement: Art of Procurement was founded in 2015 to empower professionals at all levels to align procurement performance with corporate objectives. Whether it is based on the inspiration of the #1 procurement podcast hosted by Founder Philip Ideson, or through targeted advisory and content creation offerings, we guide our clients and brand partners on their journey to 10X the impact of procurement.