À 24 ans, il gère 10 coiffeurs et cartonne face à la concurrence des Barbershops !

Hello everyone 👋 Today, I'm taking you on a complete immersion in Beauvais to discover the world of Toto Barber! At just 24 years old, this young entrepreneur has built a veritable local empire with a salon boasting 7 workstations and a team of 10 barbers. How does he manage his team? What's his strategy in the face of fierce competition in his neighborhood? Why is his barbershop always packed despite fluctuating market prices? Together, we'll analyze his business vision, his leadership-based management style, and his secrets to customer loyalty (like his ultra-smart loyalty card system). A huge thank you to Tony (Toto Barber) and his entire team for the warm welcome! 📌 Find Toto Barber on social media: TikTok / Instagram: @TotoBarber Salon address: 34 rue des Jacobins, Beauvais Book a consultation call with me: 🎓 [email protected] Subscribe to stay up-to-date on all things barbering! ⏱️ Chapters (6 sections): 00:00:00 - Meeting with Toto Barber & Genesis of the project [00:00] 00:01:30 - The structure: Managing 10 hairdressers at only 24 years old [01:30] 00:03:12 - On the way to the salon: Why set up shop outside of Paris? [03:12] 00:07:15 - Immersion in the salon & Introduction of the team (Noah, Kevin, Gabin...) [07:15] 00:18:25 - Competitive analysis in Beauvais & Marketing strategy [18:25] 00:22:25 - The commercial evolution of barbering & Conclusion [22:25]