Tips For Effective Social Media Marketing By Sue Bryce

We’ve put together a collection of resources to help you make 2018 the year that you really make the most of video on Facebook, Instagram, Twitter, YouTube, and beyond. Download your 2018 Social Video Marketing Toolkit: http://anim.to/2CUqUVq When portrait photographer Sue Bryce spoke at our recent Social Media Marketing Summit, she wasn’t speaking to big businesses. Instead, she reached out to what she called “DIY businesses” — small to medium-sized businesses that manage their own social media instead of hiring someone to do it for them. Sue has more than 200,000 followers on Facebook, and she grew that audience by keeping things simple. “Focus on creating a visually dynamic product you can share, and just working through what’s shareworthy and what’s interesting. Just trying to stop you from scrolling is my biggest goal.” To do that, Sue relies on 5 actions she calls the 5 Es: educate, entertain, engage, entice, and elevate. Learn all about the 5 Es in her segment from the Summit! Connect with Animoto: Facebook: facebook.com/Animoto Twitter: twitter.com/animoto Instagram: Instagram.com/animoto Linkedin: http://linkd.in/1KQAhQq Join our Animoto Social Video Marketing Community:   / animotosocialvideomarketing   Learn more: https://animoto.com/blog/