One Google Doc Makes Every AI Tool Sound Like You / The Shift AI Show: Episode 28

Every AI tool you use starts from zero. That's why the copy comes back sounding like everyone else's. There's a simple fix. Write your voice down once, in a plain Google Doc, and hand it to every tool you use. Chris and Alycia build one live. Then they plug it into different AI tools and compare the before and after. In this episode: • What belongs in an AI style guide (voice rules, banned words, real examples of your best copy) • Why a plain Google Doc beats a fancy tool for this job • Feeding the same guide to different AI tools • Before and after: generic output vs. output that sounds like you • How we use this exact approach in our own landing page tests The Shift airs live Tuesdays and Fridays at noon ET. We show you how to use AI and the tools you already have to grow a small business. No registration. Free to watch. Try AWeber free: https://www.aweber.com #AI #BrandVoice #SmallBusiness #EmailMarketing