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GET YOUR TICKET TO MARKETERS WORLD 2026 HERE https://marketersworld.net/ In this speech from the Marketers World 2025 stage, Ilaria Foresti shares how Marketers has built one of the strongest digital entrepreneurship communities in Italy. Not starting with funnels, automation, or cold strategies. But with people, rituals, trust, listening, and care. Through five choices made "in reverse," Ilaria shows what it truly means to build a vibrant community: not an audience that listens, but people who talk to each other, recognize each other, participate, help each other, and become an active part of the project. This speech is a concrete guide for those who want to create belonging, increase engagement, and transform a community into a true growth asset. Because in a world that wants to automate everything, only one thing still makes the difference: care.

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