How to Win B2B LinkedIn Ads (272-Day Deals) with Anthony Blatner

The average B2B sales cycle takes 272 days, so why are most LinkedIn Ad strategies built for a week? Anthony Blatner, Managing Director, Founder, and CMO of Speedwork, joins us to talk about his playbook for building highly profitable LinkedIn Ads strategies that match the reality of how B2B deals close. We'll pair his playbook with new data from the 2026 Dreamdata LinkedIn Ads Benchmark Report. As Anthony highlighted in our benchmarks report: "We’ve always known B2B sales cycles are really long, and now it’s great to have real data behind it. A 272-day timeline can seem daunting, but accepting it will change how you approach your entire B2B marketing strategy."