Episode 2 of From the Ground Up, with Arva: Bringing Corporate Strategy to the Farm Gate

In our latest episode of From the Ground Up, our host, Catherine Coteus, Arva's VP of Sustainability, and our guest, Kyle Kasten, US Sustainable Agriculture Lead at PepsiCo, explore how building a resilient supply chain starts with a simple truth: corporate goals must be grounded in on-farm reality. The discussion dives into PepsiCo's ambitious roadmap to scale regenerative agriculture across 10 million acres by 2030. Kyle shares why a "farmer-centric" approach is the key to bridging the gap between global strategy and practical, field-level challenges like equipment access and financial risk.