なぜ一口馬主は沼るのか？行動経済学で徹底解説

Why is fractional horse ownership so captivating? Eight years ago, I started by investing in one horse a year at Carrot Club for 40,000 yen per share. Now, I'm deeply involved, investing hundreds of thousands of yen annually. This time, I've analyzed this "mechanism of addiction" from the perspectives of behavioral economics and psychology. The video explains why fractional horse ownership is so appealing, based on representative theories such as: Endowment effect Prospect theory Overconfidence bias/Optimism bias Self-determination theory IKEA effect Furthermore, in the latter half, I also discuss "Self-management techniques to avoid ruining your life with a hobby." This content can be applied not only to fractional horse ownership, but also to shopping, investing, and other activities that people become obsessed with. Please watch until the end. ━━━━━━━━━━━━━━ ◆Data Analysis Team for Racehorse Ownership Using Generating AI (Paid Online Community) https://yoor.jp/door/uma_ai • Data Analysis • How to Utilize Generating AI • Useful Tools for Racehorse Ownership • Currently developing an automatic profit/loss calculation app ━━━━━━━━━━━━━━ ◆Carrot Club Data Analysis Team (LINE Open Chat) https://line.me/ti/g2/1x0Fa-ZKsTfOtBq... ◆Subscribe to our channel here @uma_analytics ◆X Account https://x.com/ashishi_keiba ◆One-Share Horse Ownership T-Shirt Sales Site https://suzuri.jp/uma_analytics/ ◆Profile of Ashishi Murakami in general (not limited to one-share horse ownership) https://atsushi2010.com/profile