Pay as you can – an inclusive business model | Judith Manshanden | TEDxLeiden

About the talk: Judith Manshanden uses a business model based on the idea of abundance. In her ‘pay as you can’ restaurant “GEEF! Café” (the GIVE! Café) healthy and nutritious meals are being served and people pay in cash or kind as they can. About the speaker: Judith Manshanden is a psychologist, former strategy consultant and social entrepreneur. During her corporate career she started to question the basis of our current economy: why do we strive for endless growth? Is it because we think growth equals success? In other words; could it be that our economy is based on a feeling of scarcity? This talk was given at a TEDx event using the TED conference format but independently organized by a local community. Learn more at http://ted.com/tedx