Speaker Cables Really Don't Make Much of a Difference?

In this video I actually measure cheap vs expensive cables using very precise test equipment connected to an amplifier and resistive loads as well as a loudspeaker to show the amplitude and distortion differences. The results may surprise you. Have you been sold a placebo when it comes to "high-end" cables? Watch this video to find out. 0:58 Test Equipment 2:31 Speaker Cables Under Test 4:10 DC Resistance of Cables 4:47 AC Resistance of Cables (Rac) 6:22 Inductance of Cables (Ls) 7:12 Capacitance of Cables (Cp) 7:59 Reference Equipment 9:22 Frequency Response & Distortion of Various Cables with 8-ohm load 12:19 Frequency Response & Distortion of Various Cables connected to Loudspeaker 14:30 Placebo Effect and Listening Bias 15:30 Burden of Proof is on the Cable Manufacturer For tech articles on AV cables: https://www.audioholics.com/audio-vid... Audioholics Recommendations Amazon Shop: https://www.amazon.com/shop/audioholics Audioholics Recommended Cables: 250ft CL2 12AWG Speaker Cable: https://amzn.to/2vwS9QH Locking Banana Plugs: https://amzn.to/2ZQt15x 9ft 4K HDR HDMI Cables: https://amzn.to/2WiIXeD Canare 4S11 Speaker Cable: https://amzn.to/2QxGvmk Fancy 4S11 Speaker Cable: https://amzn.to/3lTvWpd Audioholics Recommended Subwoofers: SVS SB-1000 Pro: https://bit.ly/3c0rwsf SVS PB-1000 Pro: https://bit.ly/3aWzdAg Audioholics Recommended Electronics: Denon AVR-X3700H 9.2CH AV Receiver: https://amzn.to/31UOD3Q Yamaha RX-A3080 9.2CH AV Receiver: https://amzn.to/2VzA03v Denon AVR-X6700H 11.2CH AV Receiver: https://amzn.to/38zHjMr Audioholics Recommended Speakers: SVS Prime 5.1 Speaker / Sub System: https://amzn.to/2GWoFCn Klipsch RP-8000F Tower Speakers: https://amzn.to/2Vd8QQn Pioneer SP-FS52 Speakers: https://amzn.to/2n7SyIJ Sony SSCS5 Speakers: https://amzn.to/2ndEn56 Follow us on: Patreon:   / audioholics   FACEBOOK   / audioholics   GOOGLE PLUS https://plus.google.com/+Audioholics TWITTER   / audioholicslive