Programmatic Advertising Day 1

Kickstart your journey into Programmatic Advertising. In this session, you will learn the fundamentals of programmatic advertising, how automated ad buying works, and why it has become an essential part of modern digital marketing. This lesson covers the core concepts including real-time bidding (RTB), demand-side platforms (DSP), supply-side platforms (SSP), and the programmatic ecosystem. By the end of this session, you will understand how advertisers and publishers use technology to buy and sell digital ad space efficiently. ✅What you will learn in this video: ✅What is Programmatic Advertising ✅How Programmatic Advertising works ✅Key components: DSP, SSP, Ad Exchange ✅Real-Time Bidding (RTB) basics ✅Benefits of Programmatic Advertising ✅Perfect for beginners who want to start a career in digital advertising and ad tech. Hashtags #ProgrammaticAdvertising #DigitalMarketing #AdTech #RTB #ProgrammaticAds #MarketingTechnology #Nevolearn #OnlineLearning