Cynthia Rowley Resort Wear Runway 2024 | Gran Canaria Swim Week Fashion Show | SHIFT Fashion TV

📰 FASHION EVENT COVERAGE — Gran Canaria Swim Week 2024 Produced by Moda Calida | Filmed on location in Gran Canaria, Canary Islands, Spain This video is editorial runway coverage of designer Cynthia Rowley's Resort Wear 2024 collection, presented at Gran Canaria Swim Week — Europe's longest-running professional trade event dedicated to swim and resort fashion. The show is an industry buying event where designers present seasonal collections to international retail buyers, press, and trade professionals. 🎪 ABOUT THE EVENT Gran Canaria Swim Week by Moda Calida is a professional fashion trade show organized by the Cabildo de Gran Canaria and ACME since 1996. Now in its 28th year, the event showcases nearly 50 national and international brands annually, positioning the Canary Islands as the European epicenter of swim and resort wear fashion. The event serves as a key commercial platform where designers secure wholesale orders from international retailers and generate consumer awareness for upcoming seasonal collections. Gran Canaria Swim Week is recognized by the international fashion calendar alongside events in Miami, São Paulo, and Melbourne as one of the world's principal platforms for resort and swim collections. 🔗 https://www.grancanariaswimweek.com 📸   / grancanariaswimweekbymc   👗 ABOUT THE DESIGNER Cynthia Rowley is an American fashion designer and CFDA Perry Ellis Award winner (1994), recognized by Vogue as the pioneer of "surf-leisure" — a category blending performance surfwear with fashion-forward design. Founded in New York, her eponymous brand is built on the philosophy that fashion should be an adventure. Rowley's signature aesthetic merges sporty functionality with refined design across women's wear, swim collections, wetsuits, and accessories. Notably, her neoprene swim and surf collections are produced using recycled materials and green manufacturing technology, positioning the brand at the intersection of active lifestyle, sustainability, and contemporary fashion. Her participation at Gran Canaria Swim Week reflects the event's international reach, drawing established American designers to present alongside European labels at one of the industry's principal resort wear platforms. 🔗 https://cynthiarowley.com 📸   / cynthiarowley   🌍 FILMING LOCATION Gran Canaria is one of Spain's Canary Islands, a volcanic archipelago located in the Atlantic Ocean approximately 150 km off the northwest coast of Africa. The island has been a UNESCO Biosphere Reserve since 2005 and is known as a "miniature continent" for its diverse microclimates and landscapes — from coastal dunes to mountainous interior terrain. Gran Canaria has been a destination for European travelers since the 19th century and today welcomes over 4 million visitors annually, making it a natural venue for resort and travel fashion. 📋 WHO, WHAT, WHEN, WHERE, WHY 👤 Who: Designer Cynthia Rowley, produced by Moda Calida 🎬 What: Resort Wear 2024 runway presentation — a professional fashion show 📅 When: 2024 season, Gran Canaria Swim Week 📍 Where: Gran Canaria Island, Canary Islands, Spain 🎯 Why: Industry trade event where designers present collections to buyers, press, and media. The commercial purpose is to secure retail orders and build consumer brand awareness for seasonal collections. 📺 ABOUT THIS CHANNEL SHIFT Fashion TV provides editorial coverage of international runway shows, resort wear presentations, and fashion trade events. Our coverage documents the fashion industry's seasonal calendar with a focus on production quality, design context, and the commercial and cultural significance of each collection. ✨ SHIFT — Start Here In Fashion TV 🔗 https://shiftswim.com 🎵 https://shiftswim.com/radio