「世界1位」シェア36%の「空気圧」企業。売上5,000億円→8,000億円の裏側【NewsPicks/SMC/世界1位/空気圧/製造業】

[Sponsored by SMC Corporation] Amidst accelerating labor shortages, automation is advancing in factories worldwide. Behind this trend, there's a technology that absolutely cannot be stopped. This program delves into the business of SMC Corporation, which boasts a 36% global market share in automatic control equipment. Why do they offer 880,000 different products? Why do they deliberately maintain massive inventories in an era of "inventory-free living"? Behind this seemingly inefficient strategy lies a philosophy to "never stop operations." Furthermore, the program focuses on the role of "technical sales," which supports the future of factories. What does it mean to work not just selling products, but to immerse oneself in the factory floor and create future equipment together with customers? This program explores the strategies of a company that moves the world with invisible technology, and the realities of those working on the front lines. Timestamps 00:00 Digest 00:46 Unstoppable Management: The True Identity of a Company with a 36% Global Market Share 01:56 Declining Workforce: What is Required for Automation? 05:43 Pneumatic Equipment: SMC's Technological Capabilities with a 36% Global Market Share 11:08 SMC Headquarters Showroom: A Visit to World-Leading Technology 15:40 SMC's Three Strengths ① Customer Service Capabilities 19:21 SMC's Three Strengths ② One-Stop Technical Capabilities 25:50 SMC's Three Strengths ③ World's No. 1 Supply Capability 30:51 300 Sales Staff Added!? 34:57 Future Vision and Challenges Guests ● Motonaga Hasegawa (Executive Officer, SMC Corporation) ● Tomonori Yako (President and CEO, INDUSTRIAL-X Co., Ltd.) ● Rina Yamamoto