Adidas vs. Puma: Eine Familie. Zwei Imperien. Eine Spaltung, die die Welt veränderte.

The story of Adidas and Puma: How a feud between the Dassler brothers gave rise to two global brands. Herzogenaurach, 1948. Two brothers leave the same room—and never speak to each other again. What began in a small laundry in Bavaria developed into one of the greatest entrepreneurial duels in history. Behind the world-famous logos lies far more than just sportswear: It's a tale of mistrust, a deep family rift, and a bitter competition that simultaneously created and divided two empires. From the Olympic triumphs of Jesse Owens to the decisive moments of the "Miracle of Bern" or Pelé's legendary shoelaces—this is the story of a city that remains divided to this day. This is no ordinary success story. This is a look behind the scenes of the Dassler dynasty. ──────────────────────── 🔔 Subscribe to the channel so you don't miss any exciting business stories. 👍 Like the video – it greatly supports the channel and helps us continue producing content like this. 👍 ──────────────────────── 📌 More Videos: Wirecard: Eleven Years – and Nobody Was Watching:    • Wirecard: Elf Jahre – und niemand hat hing...   Rockefeller: How One Man Brought Control to America:    • Rockefeller: Wie ein Mann Amerika unter Ko...   Krupp: How a Single Family Financed an Entire Era:    • Krupp:Wie eine einzige Familie eine ganze ...   ───────────────────────── #TheTurningPoint #Adidas #Puma #DasslerBrothers #Herzogenaurach #EconomicHistory #GermanHistory #Documentary #BrandHistory #SportsHistory