Prepping for fall: smarter campaigns, bigger impact

Fall is your biggest season, but are your campaigns set up to deliver their full value? Join Priyanka and Michele as they unpack how to prep now for better results later, using Captura’s data-driven approach to stretch every marketing dollar. You’ll learn how to assess your studio’s “marketing health,” why first-touch emails can drive up to 3x more value, and how to build smarter campaigns using real-time data and personalization. From yearbook promos to seasonal CTAs, we’ll walk through what to send, when to send it, and how to make every message count. We want to keep making our content even better, and your input helps us do that. Share your thoughts here.