Why Your Website Emails Aren't Getting Delivered — SPF, DKIM & DMARC Explained for Small Businesses

Every time someone buys something, signs up, or submits a form on your website, an automated email goes out. And for a lot of small businesses, those emails are quietly landing in spam — or not arriving at all. Your system says they sent. Your customer never sees them. In this session, we explain why this happens and exactly what to do about it. What you'll learn: • What transactional email is and why it's critical to your business operations • Why the default way WordPress sends email is no longer trusted by Gmail, Outlook, and Apple Mail • The real business cost of undelivered confirmation emails, welcome messages, and renewal reminders • What SPF, DKIM, and DMARC actually are — explained in plain English • How all three authentication records work together to prove your emails are legitimate • How to check your current setup in 5 minutes using free tools (MXToolbox, Mail-tester) • What to tell your hosting provider if something needs to be fixed • Why switching to SMTP sending dramatically improves delivery reliability • How to monitor your deliverability on an ongoing basis This is one of those behind-the-scenes fixes that many small businesses haven't made — and it's quietly costing them customers. One afternoon of setup protects every automated email your business sends going forward. ProFusion Web Solutions offers free weekly webinars every Wednesday at noon Pacific on practical digital marketing topics for small businesses. Watch more webinars: https://profusionwebsolutions.com/ser... Register for upcoming sessions: https://profusionwebsolutions.com/web... #EmailDeliverability #SPF #DKIM #DMARC #SmallBusinessMarketing #WordPressEmail #EmailMarketing #DigitalMarketing #ProFusionWebSolutions #TransactionalEmail