How AI is transforming Marketing - Especially GTM tactics | Anand Akela & Prem Talreja | EP 08

AI Entanglement | Featuring Anand Akela Is AI simply making marketers more productive—or is it fundamentally changing how companies go to market? In this episode of AI Entanglement, Prem Talreja sits down with Anand Akela, CMO of Calvio Technologies, to explore how Artificial Intelligence is transforming marketing, sales, customer acquisition, cybersecurity, and go-to-market strategy. From AI-powered content creation and SDR automation to Generative Engine Optimization (GEO), AI hallucinations, cybersecurity threats, and the future of strategic decision-making, this conversation dives deep into what business leaders need to understand about the next wave of AI adoption. In This Episode How AI is reshaping marketing and GTM AI-powered sales and demand generation The rise of GEO (Generative Engine Optimization) AI hallucinations and trust challenges Cybersecurity risks in the age of AI Prompt injection and AI security threats How buyers are gaining more power through AI Why experimentation matters more than perfection The future of marketing teams Bot vs Bot: AI-powered cybersecurity warfare Key Takeaways AI is already helping teams execute faster, generate content, identify ideal customer profiles, and improve productivity. But the next frontier is strategic intelligence, where AI helps companies make better business decisions, adapt faster to market changes, and compete in an increasingly AI-driven economy. Featured Guest Anand Akela CMO, Calvio Technologies Former Marketing Leader at Nutanix & Tricentis Advisor at Z21 Ventures Host Prem Talreja CEO, LunaGen About AI Entanglement AI Entanglement explores the intersection of Artificial Intelligence, business, technology, leadership, and society through conversations with industry leaders shaping the future. Question for Viewers How do you think AI will impact marketing over the next five years? Share your thoughts in the comments. #AI #Marketing #GTM #GenerativeAI #ArtificialIntelligence #GEO #SEO #Sales #DemandGeneration #CyberSecurity #AIAgents #BusinessStrategy #CMO #DigitalMarketing #CustomerAcquisition #AIEntanglement #AnandAkela #PremTalreja AI Podcast | Artificial Intelligence Podcast | AI Business Podcast | Future of AI | Generative AI | Enterprise AI | AI Strategy | AI Innovation | AI Leadership | AI Marketing | AI Security | AI Automation | AI Transformation | Technology Podcast | Business Podcast | Innovation Podcast | AI Trends | Digital Transformation | AI Experts | Future Technology