How to end female genital cutting in our lifetime | Julia Lalla-Maharajh | TEDxLondonBusinessSchool

By sharing her passionate fight to end this taboo, Julia lifts the lid on how social change happens and explores how radical shifts can lead to extraordinary results. Through her time spent volunteering in Ethiopia, Julia Lalla-Maharajh had a first-hand glimpse into the devastating practice of female genital cutting. Deeply affected, Julia founded the Orchid Project, where she worked on the ground in Senegal and The Gambia and witnessed an incredible grassroots movement of communities choosing not to cut their daughters. This talk was given at a TEDx event using the TED conference format but independently organized by a local community. Learn more at http://ted.com/tedx