[K-Culture in Photos] "Geoje, Yaho!" how a girl group RESCENE sparked a tourism boom

"거제 야호" 리센느가 일으킨 거제 관광 붐 Through a single photo at a time, we take a closer look at culture in Korea. This is K-Culture in Photos. Today's keyword is “chuk-gu”, the Korean word for football, or soccer. And why are we talking about football today? Because the World Cup is in full swing! Take a look at these photos. Here, members of Korea’s national team are training hard as they prepare for their matches. Another familiar World Cup scene has returned. Gwanghwamun Square is once again filled with fans dressed in red, cheering together as one. But support isn’t limited to public squares. Some people gather in movie theaters, while others watch together at the office. With many matches taking place in the morning, some workplaces have even turned meeting rooms into watch parties. And would you believe this is an early morning scene? Chicken deliveries are already piling up before lunchtime. Even with morning kickoffs, many fans don’t want to miss one of Korea’s favorite combinations: football and chimaek, “fried chicken and beer”. These days, “brunch chimaek” has become part of the World Cup experience, showing how Korean fans are enjoying the game together, no matter what time the game kicks off. At first glance, this looks like a typical city skyline. You can see bridges, busy roads, high-rise buildings, and the Hangang River flowing through Seoul. But look a little closer. Right in the middle of the city is a huge public swimming pool, offering residents a place to cool off during the summer. From above, the contrast is even more striking. Surrounded by concrete and traffic, the pool becomes a summer oasis for city dwellers. And the views are hard to beat. You can even spot Lotte World Tower in the background while friends enjoy the water below. Water-gun battles, laughing children, and families making summer memories it's the kind of scene that instantly brings a smile to your face. As the sun sets, the atmosphere becomes even more beautiful. Some Hangang swimming facilities stay open into the evening, allowing visitors to enjoy a summer night by the river. What are they holding? It's an appointment certificate. K-pop girl group RESCENE have officially been named tourism ambassadors for Geoje, a coastal city in southern Korea. The group recently went viral online with the phrase “Geoje, yaho!” and helped spark new interest in the city among younger travelers. And it's easy to see why. Geoje is home to beautiful destinations like Windy Hill, one of the city's most famous landmarks. From every angle, Windy Hill offers a picture-perfect view of the coast. From dramatic coastal views to scenic walking trails, the city offers plenty of spots to explore. RESCENE recently visited attractions across Geoje, creating content and sharing their journey with fans online. It's a great example of how a viral trend can inspire people to discover a new destination. What are these colorful little objects? They may look like decorations, but they're actually called “worry stones.” Some of them are painted with encouraging words like “Hope,” “Dream,” and “Imagine.” Some are even designed to look like food, complete with tiny faces and playful expressions. The trend is as much about comfort as it is about cuteness. Recently, worry stones have gained popularity among young Koreans. People gently rub the smooth surface when they feel stressed or anxious, helping them focus on the present moment. And remember the pet rock trend? Some people still dress up their favorite stones, build tiny homes for them, and treat them like cherished companions. Whether it's a worry stone or a pet rock, these tiny objects reflect a simple desire: finding comfort in small things during a busy and stressful world. From cheering crowds to quiet comforts, these stories reveal the many ways people enjoy life in Korea. #RESCENE #Geoje #KoreaTourism #Hangang #리센느 #거제 #한국관광 #한강 #arirangnews #아리랑뉴스 📣 Facebook :   / arirangtvnews   📣 Youtube :    / channel   📣 Homepage : https://v2.arirang.com/ 2026-06-25, 15:10 (KST)