When FP&A Meets AI: Lessons from Intercom on Redefining Finance Leadership for the AI Era

Recorded live at Beelieve '26 — Chargebee's annual conference for operators building and scaling AI-era business models.📍 April 15–16, 2026 | Fort Mason, San Francisco When Intercom launched Fin — its AI-powered support agent — it made a bold financial bet: shift to outcome-based pricing and lead the industry into a new standard for how AI products are monetised. Tommy Bettles, Intercom's VP of FP&A, shares what that decision actually required from the finance function: new forecasting models, new cost visibility frameworks, and a fundamentally different way of thinking about the role of finance leadership in an AI-native business. What's covered: The Outcome-Based Pricing Bet — What it took to make the financial case for shifting to outcome-based pricing, and how FP&A had to evolve to support that decision Forecasting Amid Uncertainty — How Intercom built forecasting frameworks capable of handling the unpredictability of usage-driven, AI-powered product revenue Cost Visibility as a Product Enabler — How giving product teams deeper cost visibility changed how they build, prioritise, and price — and what finance leaders can do to make that happen Redefining Finance Leadership — What the AI era demands from modern finance leaders, and how the FP&A function itself is being transformed by the same forces reshaping the products it supports Speakers: Tommy Bettles, VP of FP&A at Intercom Moderated by Jeff Sant, COO at Chargebee Watch all Beelieve '26 sessions on demand: https://www.chargebee.com/events/beel...