The stories we choose to live: Michael Margolis at TEDxFurmanU

Michael Margolis is a leading voice in the world of business storytelling. As CEO and founder of Get Storied, Michael runs an advisory and training company devoted to transformational storytelling. Areas of specialty include innovation, branding, and culture change. With a background in cultural anthropology, Michael has advised on storytelling architecture for Audubon, Bloomberg, Bonnaroo, Ernst & Young, Greenpeace, NASA, SAP, and Zappos, among others. The son of a mad scientist and artist, Michael is obsessed with culture, communications, and human behavior. His work and ideas have been featured in dozens of media including Fast Company, Brandweek, and Forbes. A frequent writer, Michael's latest book "Believe Me: a Storytelling Manifesto for Change-Makers and Innovators," has been read by over 20,000 people. Michael is left handed, color-blind, and eats more chocolate than the average human. Discover more at www.getstoried.com including the recent launch of Story University. You can also follow Michael on his popular Twitter feed @getstoried. About TEDx, x = independently organized event In the spirit of ideas worth spreading, TEDx is a program of local, self-organized events that bring people together to share a TED-like experience. At a TEDx event, TEDTalks video and live speakers combine to spark deep discussion and connection in a small group. These local, self-organized events are branded TEDx, where x = independently organized TED event. The TED Conference provides general guidance for the TEDx program, but individual TEDx events are self-organized.* (*Subject to certain rules and regulations)