Which EMBROIDERY MACHINE is right for YOU?

Are you interested in buying a new embroidery machine, but don’t know where to begin? On this episode of Apparel Academy, we’ll go over four key steps to take when buying an embroidery machine, so you can get the best return on your investment. Whether you’re starting an embroidery business as a side hustle or expanding your existing apparel shop, we’ll help you determine what your particular needs are, as well as sort through the three main types of machines to choose from. By the end of this video, you’ll feel confident that you have the tools you need to find the best machine for you and your business. Learn more about Ricoma’s single-head semi-commercial starter embroidery machine, the EM-1010: https://ricoma.com/US/machine/em-1010 Watch the EM-1010 embroider on a car mat:    • EMBROIDERY On Car Mat | Thickest & Hardest...   Learn more about investing in our all-inclusive machine packages with low monthly payments and 0% financing: https://bit.ly/3ptpCHK Learn more about how to avoid underbuying when purchasing your first embroidery machine:    • First Embroidery Machine: What to Know (No...   Join the Ricoma newsletter for educational blogs, videos, and live webinars: https://info.ricoma.com/newsletter To learn more, schedule a virtual demo today: https://ricoma.com/US/virtual-demo Get our latest Ricoma embroidery YouTube videos sent straight to your Facebook Messenger: https://manychat.com/l2/RiCOMA.us To learn more about our embroidery machines, visit our website: https://ricoma.com/US To receive embroidery tips and techniques from seasoned pros and get free embroidery content and advice, join our Facebook group, Embroidery & Printing Business Help:   / embroideryprintingbusinesshelp   00:00 Introduction 01:09 Step #1: Determine your goals 03:31 Step #2: Explore different machine options 07:39 Step #3: Avoid underbuying 10:14 Recap We begin this episode with the first key step in deciding what embroidery machine to buy: determining your goals. This involves assessing where you’re at in your embroidery journey, and what you ultimately hope to achieve. Henry outlines two main questions to ask yourself when evaluating your goals that will help you to further clarify what kind of machine will best suit you. Next, we review the different machine options available. Henry narrows things down to three different categories of machine types for you to choose from. Each one is specially designed for a particular kind of embroiderer, so the more you know about each style of embroidery machines, the more prepared you'll be to find the right one for you. Finally, we'll teach you about the dangers of underbuying. While many new embroiderers want to mitigate potential loss and spend less money up-front, Henry explains why it’s important not to underestimate your business potential, and why choosing the right machine is an essential part of that process. Ricoma International