CA Final - SCMPE - Chapter 6 – Pricing Decision

Please find attached a lecture on Pricing Decision Chapter of SCMPE. Lecture covers all concepts which are extracted from regular classes. You can buy my books/classes from bharadwajinstitute.com. Contents of Lecture: 1. Introduction = 0:00:01 to 0:09:55 2. Pricing under different market structures + Principles of Product Pricing + Price sensitivity + Pricing Methods = 0:09:56 to 0:44:30 3. Other areas = 0:44:31 to 1:19:30