Why the Prime Model is Broken for Most Creators
How do you scale a creator brand to 7-figures without having millions of followers? And how do you do it all while building a product you actually find interesting and useful for the world? The biggest creators and celebrities launch basic CPG products most of the time because they are easy for a mass audience to understand. But this high-volume model is completely broken for 99% of creator-founders. In this video, I break down the 'Long Tail Strategy' and the 5-phase launch blueprint that niche creators use to build highly profitable 7-figure brands without needing massive personal scale. š WORK WITH HOSHINO MEDIA: Want us to build your revenue architecture, run your paid traffic, and scale your brand? Book a call with us: https://www.book.hoshinomedia.com WHAT WE COVER IN THIS DEEP DIVE: The Long Tail Strategy and it's role in Business Why the biggest creators launch CPG products Why the traditional launch strategy falls apart for smaller creators The 16 Core Desires all Humans Want -------------------------------------------------- TIMESTAMPS: 0:00 - The Broken CPG Model 1:02 - The Long Tail 3:12 - Why Hype Launches Fail for Niche Brands 4:30 - Kim K vs. Meg Squats ($3M with 500k Subs) 6:15 - The 5-Phase Launch Architecture 8:10 - Partner with Hoshino Media -------------------------------------------------- CONNECT WITH NATHAN: š² Nathan's IG: (Ā Ā /Ā nathanbeleeĀ Ā ) š¤ Nathan's LinkedIn: (Ā Ā /Ā nathanbeleeĀ Ā )

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