rebranding melaka city as a final year design student 👩🏻‍💻 ep.1 fyp diaries

welcome to my fyp diaries as a final year advertising design student! this time we're rebranding Melaka city as part of my final year uni assignment project. again, this project is purely for conceptual exploration and uni purposes 💌 just a proof of artistic concept, not the actual official city branding of melaka but heyy we never know 👀 time stamps 00:00 intro 00:18 ✉️ project brief 00:29 🏙️ chosen city and problem statement 01:17 ⌛️project timeline 01:39 campaign masthead design 02:59 breakdown of my campaign masthead 04:40 key visual photoshoot 09:24 random vlog segment 09:39 design mediums to choose from 10:10 campaign big idea 10:38 🎥 storyboarding process 10:46 🎥 video ideation 12:02 thoughts (fyp process, choosing a main medium) 13:38 ✏️first storyboard sketch 14:02 fyp time crunch 14:46 ✏️digitalise my storyboards (procreate) 15:32 💗vlog (home cooked meals, coffee) 18:59 ✏️pt.2 digitalising my storyboards (procreate) 20:00✏️arranging the storyboards (figma) 22:10 💗vlog (missing out on MUET exam, consultation, work from cafe) 24:53 grandma’s birthday celebration 25:42 next episode preview constance's portfolio https://www.behance.net/gallery/20160... social media instagram   / constancegohh   tiktok   / constancegohh   小红书 @constancegoh about me hi i'm constance 👋🏻 i'm a freelance content creator and creative based in malaysia! age: 22 (22 aug 2003) ethnicity: malaysian chinese camera equipment 📷 sony a7iv, iphone 14 pro max music epidemic sound (get your free trial here 👇🏻) https://share.epidemicsound.com/a0bfrc #melaka #designproject #citybranding #graphicdesign #mmucyberjaya #constancegoh