How to Make Culture Your Biggest Competitive Advantage

In this episode of the HR Leaders Podcast, we sit down with Dr. Marcus Collins, Best-Selling Author, Keynote Speaker and Professor at University of Michigan - Stephen M. Ross School of Business, to unpack why culture is the most powerful force shaping human behavior, inside and outside organizations. Marcus explains why most companies misunderstand culture by reducing it to slogans, rituals, values, or “how we do things around here.” In reality, culture starts with how people think, what they believe, how they make meaning, and what behaviors those shared beliefs produce. Most importantly, he reveals why the future of work will not be won by technology alone. It will be won by organizations that understand the culture of work, align the front stage and backstage of the business, and build environments where people are truly connected to the beliefs, behaviors, and conviction behind the work. 🙏 Thank you to our series partner, Arist Meet the end-to-end AI agent for enablement that finds talent gaps, builds personalized interventions, and delivers learning directly in the flow of work → https://arist.com/resources/webinars/... 👉 Subscribe to HR Leaders: http://bit.ly/2wFkCEq 🎙️ Listen on your favourite platform: https://art19.com/shows/hr-leaders-po... 👤 Follow Chris on LinkedIn:   / chrisraineyhr   About HR Leaders Podcast: Join Chris Rainey as he chats with the world's top Chief People Officers, CHRO’s and industry experts who share their experience, insights, lessons learned and how they are shaping the future of work for business and society.