Did You Notice What DAZN Is Doing With Xander?

DESCRIPTION The closer we get to Xander Zayas vs Boots Ennis, the more interesting DAZN's promotional content becomes. Recently, Boots Ennis suggested that Xander won't meet him in the center of the ring. Meanwhile, Xander responded by saying that if he has to stand and fight, he will. At first, these seem like ordinary promotional clips. But I think there's a bigger story here. In this video, I break down: 🥊 Boots' comments 🥊 Xander's response 🥊 How DAZN is presenting both fighters 🥊 Why the messaging around Xander stands out 🥊 Whether DAZN is quietly building Xander into a future star 👇 Am I reading too much into this, or do you see it too? #XanderZayas #BootsEnnis #PuertoRicoBoxing #DAZN #BoxingNews #BoxingBreakdown