The Power of Brand Differentiation in Banks and CUs With Jason Henrichs | CSTMR Mighty Finsights

In this episode of the CSTMR Mighty Finsights podcast, host Rory Holland talks with Jason Henrichs, CEO of Alloy Labs and co-host of the top fintech podcast Breaking Banks. Together, they explore the future of community banking, the power of trust, the identity crisis facing financial brands, and how collaboration inspired by Abraham Lincoln’s “Team of Rivals” can help banks thrive in a changing market. Be our next guest on the Mighty Finsights podcast! https://cstmr.com/mighty-finsights-po... Chapters: 00:00 EP30 - Teaser 00:37 Introduction 01:56 Interview Starts - Upbringing, a Gift, and Running 08:43 Founding Perk Street and the Birth of Banking as a Service 13:05 Building Trust in Financial Services 15:39 Rory Holland Commentary 16:03 Resume Interview 16:42 How Financial Brands Are Dealing with Consumer Distrust 18:41 Alloy Labs: Innovating for Community Banks 22:59 How Alloy Labs Evaluates Fintech Partners 29:25 Telling the Ugly Truth to Community Bankers 32:57 Rory Holland Commentary 33:19 Resume Interview 35:14 What Problems Does Jason Think Are Worth Solving 38:59 The Challenge of Differentiating as a Community FI 44:03 The Market Is Shifting Under the Feet of Community Bankers 48:10 Lessons from History: Leadership and Trust 50:46 Rory Holland Commentary 51:10 Resume Interview 51:50 The Intersection of Entrepreneurship and Stewardship 56:20 Abraham Lincoln as Head of People 01:00:48 Wisdom from Jason's Current Season of Life 01:03:03 Outro ► Looking to Connect with CSTMR? LinkedIn:   / cstmr   Website: https://cstmr.com/ ► Want to Reach Out? Alloy Labs LinkedIn:   / alloylabs   Jason Henrichs LinkedIn:   / jasonhenrichs   Alloy Labs Website: https://www.alloylabs.com/