The whole story: How etsy fumbled, and RUINED everything.

ETSY PLEASE COME HOME... This is the original video:    • Etsy: How a Pandemic Gift Became a $30B Ti...   Go show them some love. I edited a few parts out. It's not the entire video, maybe like 1 to 2 minutes cut out. Not much. ❤️ Powerful SEO + Profitable Etsy Ads: (AddToCartSEO) https://www.addtocartseo.app/ ✅ Try EverBee (no cc required): https://www.everbee.io/?via=ATC 🔥 Hands on mentorship with me, book a free call here. 👇 https://calendly.com/addtocartetsysuc... ❤️ Free Etsy Ads Cheat Sheet: https://www.addtocartstrategy.com/ets... 👍 Join my Etsy Ads Course: https://www.addtocartstrategy.com/ets... 🚀 Join the Six Figure Seller Course (My main course) https://www.addtocartstrategy.com/six... In this video, I react to a breakdown of Etsy’s downfall and the bigger question a lot of sellers are asking right now: is Etsy still the same handmade marketplace it used to be, or has the platform slowly lost the trust, momentum, and identity that made it special? We talk about Etsy, Josh Silverman, Kruti Patel Goyal, ETSY stock, and the shift that happened after the pandemic boom. For years, Etsy was the place people thought of when they wanted handmade goods, vintage marketplace finds, craft sellers, and products that felt different from Amazon, eBay, Temu, Shein, or TikTok Shop. But now a lot of sellers feel like Etsy has moved away from the “keep commerce human” message and become another marketplace chasing growth, ads, fees, and Wall Street expectations. This reaction gets into Etsy’s House of Brands strategy, including Depop, Reverb, Elo7, and the $1.63 billion Depop acquisition. We also talk about why moves like that matter when sellers are dealing with seller fees, offsite ads, the fee increase 2022, the transaction fee hike, and the seller strike that followed. When you combine that with active buyers decline, active sellers decline, Temu competition, Shein competition, Amazon competition, and the wider e-commerce hangover after the pandemic, it starts to explain why some people are using phrases like marketplace collapse or Etsy’s enshitification. I also react to the investor side of the story, including Elliott Investment Management, ETSY stock pressure, and the question of whether Etsy is trying to fix the marketplace or squeeze more out of it. That matters because the decisions Etsy makes at the top eventually hit the people actually selling on Etsy every day. For sellers, this is not just business news. It affects real Etsy shops, real Etsy fees, real Etsy SEO decisions, and real questions like: is Etsy worth it, is Etsy worth it 2025, should you still sell on Etsy, and what should an Etsy shop for beginners focus on now? If you are trying to make money on Etsy with handmade products, Etsy digital products, Etsy print on demand, or any kind of Etsy business, these changes are worth paying attention to. This is also an Etsy seller reaction to the bigger problems sellers keep talking about: Etsy problems, Etsy news, Etsy update changes, rising costs, weaker trust, competition from mass-market platforms, and the struggle to keep your shop visible. I’ll also connect this to practical Etsy seller tips, Etsy tips, how to sell on Etsy, Etsy shop growth, Etsy SEO, and what sellers should be thinking about going into Etsy 2025. The point of this video is not to panic. It is to understand what changed, why so many sellers feel it, and whether Etsy can still be a strong place to build a serious shop in the middle of all this pressure.