Deal Or No Deal? How Watch Dealers Make Money

In this episode, we take a closer look at how watch dealers actually make profit. We're still regularly being offered the AP Swatch, but the market has changed significantly. While prices continue to fall, many sellers are still expecting the sort of margins that were achievable when demand was at its peak. The reality is very different, and finding genuine opportunities in today's market is becoming increasingly difficult. After passing on countless AP Swatch deals for exactly that reason, we revisit the numbers and take another look at whether there's still a deal to be done. What follows is a behind-the-scenes look at the conversations, negotiations and decision-making that happen every day in the watch trade. Featuring a live call with fellow watch dealer Mark, this episode shows how dealers assess opportunities, manage risk and navigate changing market conditions. Sometimes the difference between walking away and getting a deal over the line comes down to a single phone call. If you've ever wondered how watch dealers really make money, this is the reality behind the scenes. As Wales’ leading watch dealer, we pride ourselves on our expertise, integrity, and passion for horology. Whether you’re a fellow dealer, a passionate collector, or simply a watch enthusiast, our videos are designed to inform, inspire, and entertain. Join us as we share insights, showcase exceptional timepieces, and offer a behind-the-scenes glimpse into the luxury watch industry. Visit us in the heart of Cardiff 📍 35 Morgan Arcade, Cardiff, CF10 1AF Explore our current stock online: 🌐 affluent-time.co.uk Follow us on Instagram for the latest arrivals: 📸 @affluent_time