A Basic Pricing Formula for Etsy & Handmade Business | Why you're probably pricing wrong.

Do you struggle with pricing your handmade goods? Trust me - you are NOT alone. Pricing is one of the hardest parts of starting and running a handmade business - and if you're selling on Etsy, even more so, if you're comparing your prices directly to other people selling similar things. Goodness knows my pricing was atrocious when I started! SO many makers (if not all) drastically under-price their work - especially in the beginning. Today I'm going to take you through the basics of pricing - not only giving you a few formulas, but explaining WHY they exist and what they are taking into account. I hope you have a revelation on pricing after you watch this one! ✨ If you need more help with your pricing, get access to my online workshop: The Art & Science of Pricing. This workshop will teach you how to price your handmade goods. In it, I outline a 2-step process to pricing. First, pricing with the 'Head' - this is the scientific part, which means crunching the numbers to see what you need to be charging in order to cover all your costs and make at least some profit. Then, pricing with the 'Heart' - this is the artistic part, using research, emotion and brand positioning to arrive at a final number. I know that pricing is one of the hardest parts of running a handmade business - and it's also something we need to revisit on a regular basis as our businesses and our skill level grows. You should walk away from this workshop with a solid grasp of the pricing process, and how to apply it to your unique items. This is available to members of the Thriver Circle - my membership community for makers who want to grow a thriving and profitable handmade business. Not a member? Join the Circle here to participate in this workshop: https://thrivercircle.com/join-the-ci... 💡 If you enjoy this video, please consider giving me a thumbs up, and make sure to subscribe if you'd love more content on having a thriving and profitable handmade business, and a happy & healthy work-from-home lifestyle. Thanks for your support! Jess :) #pricing #etsyprices #pricinghandmade 💡 FREEBIES ✨ FREE Handmade Business Toolkit: https://www.createandthrive.com/start... ✨ Etsy SEO Cheat Sheet: http://createandthrive.com/etsyseo ✨ Etsy Keyword Planner: https://createandthrive.com/etsykeywords ✨ Get 30 Reel Ideas for Makers! FREE Download: https://createandthrive.com/30reels 💡 Grab your FREE ebook, “The Seasonal Products Secret”: https://tinyurl.com/4j6xr7dj 💡 TOOLS TO GROW YOUR BIZ 🌱 Etsy (get 40 free listings!): https://etsy.me/3kiew52 🌱 Sale Samurai (Etsy SEO research): https://salesamurai.io/337.html - get 20% off with the code: jessvanden (make sure it's all in lowercase!) 🌱 Everbee (Etsy SEO research): https://tinyurl.com/a99n3dzj 🌱 Use Canva graphic design: https://bit.ly/3sGIwug 🌱 Shopify (set up your own website - start your free trial!): https://bit.ly/3eWNEcF 🌱 Canva (graphic design): https://bit.ly/3sGIwug 🌱 Craftybase (accounting & inventory management): https://bit.ly/3g58reb 🌱 Mailerlite (my recommended email marketing software for makers - FREE for up to 1,000 subscribers): https://bit.ly/3EUE5FE 🌱 E-Printables Side Hustle Course: https://tinyurl.com/bdfsezsz 🌱 Website Hosting for Wordpress/Woocommerce: https://bit.ly/3SYc5VM 🌱 Skillshare (online creative classes - get ONE FREE MONTH!): https://bit.ly/3g4CbHY 🌱 Surfshark VPN (protect your privacy on the internet): https://bit.ly/3MRnVPb 💡 MY COURSES/SERVICES 📚 Have Jess critique your website/shop: https://www.createandthrive.com/cours... 📚 Your Year to Thrive Course: https://youryeartothrive.com 📚 The Thriver Circle membership: https://thrivercircle.com 📚 Wholesale Know-How Course: https://www.createandthrive.com/cours... 📚 Set Up Shop Course: https://www.createandthrive.com/cours... 💡 MY HANDMADE BUSINESS 💍 Epheriell jewellery: https://epheriell.com 💍 Etsy shop: https://www.etsy.com/shop/epheriell 💡 CONNECT 🌷 YouTube Channel:    / jessvanden   🌷Create & Thrive Website & Podcast: https://createandthrive.com 🌷 Membership: The Thriver Circle: https://thrivercircle.com 🌷 Facebook:   / createandthrive   🌷 Pinterest: https://www.pinterest.com.au/jessicav... 🌷 Instagram - my jewellery:   / epheriell   🌷 Instagram - handmade biz: https://createandthrive.com 🌷 Instagram - personal:   / jessvanden