Emprender en gastronomía: Luana Villasana cuenta cómo creó la marca Etiqueta Selección Gourmet

How does a food brand start from scratch? What does it take to turn a passion into a successful business? In this edition of Brands and Markets, Flavia Maggi talks with Luana Villasana, founder of Etiqueta Selección Gourmet, who shares how she transformed an idea born during the pandemic into a business that now wins over hundreds of customers with ready-to-enjoy gourmet products. During the interview, she explains how she identified a market opportunity, developed a value proposition based on practicality and quality, built her brand identity, and leveraged social media and word-of-mouth marketing to grow. She also reveals how her background as an architect ultimately became an advantage in developing Etiqueta Selección Gourmet's branding, photography, and visual identity. #Entrepreneurship #Marketing #Branding #Gastronomy #GourmetSelectionLabel #Business #BrandsAndMarkets #LuanaVillasana #FoodBusiness #Rappi For the latest news from Peru and the world, and more content like this, visit our website peru21.pe