LVMH group's Tiffany acquisition - Negotiation masterclass, Masterclass in the business of Luxury

LVMH's Chairman Bernard Arnoult is the world's richest man on and off. There is a reason why he is at the pinnacle - he runs the business of Luxury, like no one else. In this video I explain the following: 1. 6 Principles on which the LVMH group runs 2. Bernard Arnoult's style of doing business 3. How LVMH group has become a Luxury Behemoth 4. What happened in the dramatic acquisition of Tiffany by the LVMH group 5. How are hard negotiations done 6. What was the best alternative for Tiffany if LVMH were to walk from the negotiation table 7. Can it still be a successful M&A if the two parties fight each other in a court of law? This is a fun story from the world of luxury. Plus it tells you how the LVMH group has become a force. Yes, there are other Luxury conglomerates as well, but LVMH is quite a phenomenon. Please share if you liked this video. @Detosppeaks (Deepak Tomar)