How AI Can 10x your sales team - with David Pratley Mc-Gill

In this episode of Building Great Tech, Anastasija and Simon talk with David Pratley Mc-Gill, Client Solution Director, GTM & AI Labs at Salt. The episode explores how AI can empower sales teams to become more efficient. AI can conduct research for market outreach and even send emails on your behalf, but to what extent is AI actually harmful to the sales process? And could you replace your whole sales team with AI? ABOUT DAVID: My career has centred on building momentum where growth is being blocked. That has meant different things at different stages, from recruitment and talent solutions, to digital business building, to helping shape the commercial direction of an AI SaaS product. Most recently, I played a key role in developing @Answertree’s commercial engine, website, messaging, SEO foundations, outbound structure and enterprise-facing positioning during a critical stage of growth. I am now Client Solution Director, GTM & AI Labs at Salt, where my focus is on helping build new AI-enabled and platform-led solutions that bring together talent, teams and transformation in a more connected and commercially effective way across the group. GUEST LINKS: David's Linkedin - https://www.linkedin.com/in/david-pmc... BUILDING GREAT TECH: Website: ⁠⁠https://buildinggreattech.com/⁠⁠ Anastasija’s Linkedin: ⁠⁠⁠  / ⁠⁠⁠⁠   Simon’s Linkedin: ⁠⁠  / sim