PortoFranco Puntata n.2 Speciale Mario Schifano

PortoFranco The safe haven where art is discussed without rush or filters. In this episode, Alessio Calestani and Francesco Boni discuss Mario Schifano: a genius of the "touch," between Italian pop, cinema and music, the workshop/factory, and the Roman art market of the 1960s. A genuine conversation about authenticity, the handwriting, serial cycles (Coca-Cola, Esso), and the celebrated relationship with Ileana Sonnabend. A no-holds-barred comparison: painting vs. reproduction, the rapid evolution (from 1962 to 1964, already "beyond Pop"), and practical tips for collecting Schifano with awareness. On the show: Schifano between myth and reality: the "painter of touch" Pop Art: Italy vs. USA (painting vs. print) Workshop/Factory: why not be ashamed of it Sonnabend & New York: contracts, breakups, creative freedom How to recognize Schifano's hand and choose the right works Rome vs. Milan: two markets, two cultures Chapters 00:00 Intro and theme: "originality vs. seriality" 01:00 Why Schifano is divisive today 08:50 Rome in the 1960s: a world center 18:50 Sonnabend, Pop, and the artist's freedom 26:20 Beyond Pop: 1964 31:40 Factory, workshop, and diffusion 36:30 Technique: why the "touch" matters 41:00 Advice for collectors 43:20 Closing & TG ArteIN Guests: Alessio Calestani, Francesco Boni Host: Gabriele Boni #art #freeport #marioschifano #painting #popart #collecting #artmarket #rome #1960s #sonnabend #warhol #authenticity ________________________________________ In this edition of the Art News: UROBORO - MARINA APOLLONIO | BAC Bellano Arte Cultura _Marina Apollonio, Elisse Prospettica, BAC Bellano, Giancarlo Vitali Museum, photo by Carlo Borlenghi _Marina Apollonio, Uroboro, BAC Bellano, San Nicolao Contemporary Art, photo by Carlo Borlenghi. VISIT | GIACOMO BALLA | Palazzo de' Rossi, Pistoia _Giacomo Balla, Velmare, 1919, Casa Balla n. 259, Credem Collection, Reggio Emilia – Courtesy Credem Collection, photo Carlo Vannini © GIACOMO BALLA, by SIAE 2025 _Giacomo Balla, Velmare (detail), 1919, Casa Balla no. 259, Credem Collection, Reggio Emilia – Courtesy Credem Collection, photo Carlo Vannini © GIACOMO BALLA, by SIAE 2025 UNDER THE SUN, BEYOND THE SKIN - SARA ENRICO | Villa Reale, Milan _ Furla Series, Sara Enrico, Under the Sun, Beyond the Skin, 2025, installation view of the exhibition promoted by the Furla Foundation and GAM Galleria d’Arte Moderna di Milano - Courtesy Fondazione Furla, photo Andrea Rossetti.