SmartPLS 4: Common Method Bias with Random Dependent Variable
In this video I show how to do a common method bias test in SmartPLS 4 using the VIF collinearity approach with a random dependent variable. Literature: Kock, N., & Lynn, G. (2012). Lateral Collinearity and Misleading Results in Variance-Based SEM: An Illustration and Recommendations. Journal of the Association for Information Systems, 13(7), 546–580. https://doi.org/10.17705/1jais.00302 Kock, N. (2015). Common method bias in PLS-SEM: A full collinearity assessment approach. International Journal of E-Collaboration, 11(4), 1–10. https://doi.org/10.4018/ijec.2015100101

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SmartPLS 4: Confirmatory Tetrad Analysis (formative or reflective determination)

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SmartPLS 4: Common Method Bias

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SmartPLS 4: Multigroup Analysis (MGA)

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SmartPLS 4: Interaction Moderation with Simple Slopes Plot

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Common method bias - Remedies

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Common Method Bias (CMB) in PLS (partial least squares)

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SmartPLS 4: Testing structural hypotheses

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SmartPLS 4: Validating a (reflective) measurement model

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