Finding Your Zone of Genius in Film Production

📰 Join the No Set Path Newsletter HERE ➡️ https://thedrewenglish.substack.com/ In this episode, Lisamarie Shires shares her journey from government contracting to photography, then to producing, and finally to coaching creative professionals. She discusses how her experience across various roles in the production industry has informed her coaching philosophy, focusing on helping creatives build sustainable businesses that prioritize life and family while achieving. 💡Takeaways Lisa left a stable government job to pursue her creative passions, starting with photography before moving into producing Her coaching practice developed naturally from her tendency to mentor younger professionals and her own experience with coaching The production industry has shifted from transactional to relationship-focused, requiring creatives to position themselves as experts who deliver results For creatives with families, finding work-life balance is crucial and often requires external support and intentional decision-making Post-COVID market uncertainty has changed buyer behavior, resulting in clients being more cautious with budgets and requiring more certainty from creatives When building a personal brand, focus on being visible and leveraging your existing network rather than waiting for perfection For multi-passionate creatives, identify your "zone of genius" to determine where to focus your energy and how to package your various skills Values-based decision-making helps creative professionals avoid burnout and make choices that align with their priorities 🔗 Links & Resources Lisa on Instagram:   / lisamarieshires   Website: http://lisamarieshires.com/ Recommended Book: "The Big Leap" by Gay Hendricks 👋 Connect with Drew Drew's IG:   / drewenglishh   Drew's LinkedIn:   / drewenglish   Drew's Website: http://www.drewenglish.com/