Sponsored by: SAP | From SAP to the Lakehouse: adidas’ Blueprint for AI-Powered Enterprise Data

Discover how adidas simplified its data architecture by connecting SAP applications to the Databricks Lakehouse using SAP Business Data Cloud (BDC). Learn how teams bring SAP data into the Lakehouse with minimal setup, accelerate analysis using Intelligent Applications across SAP SuccessFactors and SAP Integrated Business Planning, and enable bidirectional data flows between IBP and the Lakehouse. See how sharing reference data into planning and publishing plans back to the Lakehouse supports stronger planning, richer analytics, and scalable AI. Talk By: Dmitry Luchnik, Enterprise Architecture / Data&AI, adidas ; Niclas Schlautkoetter, SVP, GM Data & AI, SAP SE (Sponsor Speaker) Connect with us: Website: https://databricks.com X: / databricks LinkedIn: / databricks Instagram: / databricksinc Facebook: / databricksinc