The Pros and Cons of Google App Campaigns (UAC)
In this clip, UA consultant Ashley Black breaks down the key advantages and limitations of running Google UAC campaigns on both Android and iOS. From Play Store and YouTube access to the headaches of SKAN attribution and limited control, it’s a clear-eyed look at the trade-offs marketers face. Subscribe to the podcast → https://www.subclub.com Follow Us: • David Barnard: / drbarnard • Jacob Eiting: / jeiting • RevenueCat: / revenuecat • Sub Club: / subclubhq

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10 years of Google app campaigns insight in 1 hour, with Ashley Black

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The Right (and Wrong) Way to Grow with Google App Campaigns — Ashley Black, CandidConsulting LLC

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Google Ads Beginners Tutorial for 2026 (Step By Step)

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Ex-Google Recruiter Explains Why "Lying" Gets You Hired

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How Opal Reached $10M ARR with 11 Employees

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Do you need a Google-specific creative strategy?

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3: Ashley Black: Google App Campaigns, Value-Based Bidding, and Signal Optimization

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How Removing the Free Trial Grew Monthly Subs 2000% – Nancy Anderson, Natal

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Why Your Creative Testing is Failing (& What Actually Works on Meta Now) | Nathan Hudson, Perceptycs

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Why Your Paid Ads Aren't Scaling (and How To Fix It with a Creative OS) – Shane Troy, CousinLabs

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How Life360 Thinks About Freemium vs. Hard Paywall (With 100M Users)

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Signal Engineering: How to Optimize Ad Campaigns with Smarter Events and Value

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THESE Apps Are SPYING on You — Shut Them Off NOW!

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Why Natal Went From 4 Apps to 1 — and Why Niching Down is the Real Growth Strategy

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The RIGHT Way to Set Up Google Search Ads Campaigns | Step-by-Step Tutorial

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Google Ads Best Practices for Mobile Apps with a Limited Budget

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WWDC 2026: What Subscription Apps Need To Know
![Google Universal App Campaign [Full Tutorial]](https://i.ytimg.com/vi/ANfsvhLIJzo/hqdefault.jpg?sqp=-oaymwEjCNACELwBSFryq4qpAxUIARUAAAAAGAElAADIQj0AgKJDeAE=&rs=AOn4CLCDX9FMEdoNdC2c4wL398-CIbQ7tw)
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Google Universal App Campaign [Full Tutorial]

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Setup Google Ads Remarketing with Google Analytics and Google Ads

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