How Authenticity in Marketing Builds Trust in Aesthetics
Dr. Igor Burko of SY Aesthetics shares how authenticity on social media is helping build trust, attract patients, and grow a premium aesthetics brand. We also discuss patient retention, balancing paid vs. organic marketing, the future of AI in private practice, and creating a true one-stop-shop patient experience. If you’re a practice owner, founder, or marketer in health, this episode is packed with smart growth insights.

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