L'IA est en train de tuer les influenceurs et pas comme vous le pensez
Find me on LinkedIn: / jerome-fortias AI is killing influencers (and not in the way you think). We often hear about the influencer crisis in terms of disconnect from the audience or exploitative commercial collaborations. But the real earthquake is coming from elsewhere: artificial intelligence is disrupting content creation. In this hastily filmed video, we break down why AI won't eliminate jobs, but will destroy the middle class of content creators in favor of extreme market segmentation. 📌 VIDEO CHAPTERS: [00:00] Intro & Back-to-School Projects [00:23] The "End" of Influencers: False Debates and the Breakdown of Parasocial Connections [02:04] AI and the Uberization of Work: The Real Issue [02:49] How AI Boosts Pre-Production (Script, Set Design, Setup) [06:22] Post-Production with AI: Time Savings and Democratization [07:44] The Explosion of "Average" Content and the Decline in Value [10:05] Big vs. Small Creators: Why Brands Prefer Micro-Influencers [12:15] Agency Automation: Towards Mass Uberization [13:42] The Death of the "Middle Class" of YouTubers (The Jean Tirole Effect) [15:40] The Future: Room for Passionate People and Practitioners [16:15] Outro & The secret word in the comments! 💬 YOUR TURN IN THE COMMENTS: If you made it to the end of the video, keep up the "analyzed" tradition: share your best joke with the word "influencer" in the comments! 🔔 Subscribe only if you're genuinely interested in the content (and remember to unsubscribe to clean up your YouTube algorithm!).

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