The hidden dangers of AI – Why women are paying the price

A banned UK advert showing AI seemingly “undressing” a woman made headlines recently —but according to cybersecurity expert Charlotte Wilson, this is just the tip of the iceberg. In this episode, we go beyond the outrage to unpack what this moment really signals about the direction of AI. Charlotte, Head of Enterprise at Check Point Software Technologies and a leading voice on ethical AI, explains how tools like deepfakes and so-called “nudification” apps are not only becoming more sophisticated, but increasingly normalised. We explore why women are disproportionately targeted, what this reveals about bias in AI development, and how the same technologies are driving a surge in cybercrime—from blackmail to synthetic identity fraud. Charlotte also draws connections to wider concerns around unchecked AI systems and the erosion of trust in digital spaces. This is not just about one controversial ad—it’s about how fast-moving technology is reshaping harm, accountability, and power in society. What needs to change? From stronger regulation to better awareness and more inclusive tech design, Charlotte lays out what must happen next—and why it matters to all of us. SheCanCode is a collaborative community of women in tech working together to tackle the tech gender gap. Join our community to find a supportive network, opportunities, guidance and jobs, so you can excel in your tech career.