50: Email Marketing for Teachers: What to Say (Without Feeling Salesy) | Liz Wilcox

If you’ve ever stared at your email like… what am I even supposed to say? Or you’ve avoided emailing your list because you don’t want to sound salesy… this episode is going to help you so much. Today, I’m talking with Liz Wilcox, and she breaks email marketing down in a way that actually feels doable—especially for teachers. We’re talking about how to connect with your audience, what to say in your emails, and how to make sales without overthinking every word. And the best part? You don’t need to be a “great writer” or tell long stories to make this work. In this episode, we talk about: 1. What to say in your emails when you don’t know where to start 2. How to connect with your audience without oversharing 3. Why you don’t need long storytelling emails to make sales 4. How often you should really be emailing your list 5. How to sell in your emails without feeling pushy or annoying 6. The mindset shift that makes email feel easier (and actually work) Connect with Liz: Liz has a freebie that gives you: • a full welcome sequence • newsletter examples • and 52 subject lines for the year 👉 Grab it here: https://lizwilcox.com (https://onebilingualteacher--lizwilco...) Want direct access to her super cool membership?  👉 Grab it here: Liz's Membership (https://lizwilcox.thrivecart.com/emai...)   If you’re brand new and need help getting your TPT store started, I have a free starter mini course. You can get it here: Free TPT Starter Mini Course (https://www.yourteacherbiz.com/free-m...) And if you’re in that in-between stage and you’re trying to figure out your next move, you can book a strategy call with me and we’ll map it out together. Book a Teacher Business Clarity Call (http://www.yourteacherbiz.com/coaching) 📧 Got questions or want to share your story? Email me at [email protected]. I read every message and would love to hear from you.