Poppi’s $2B Branding Strategy: A Masterclass in Brand Design
Get ready for a powerful masterclass in brand design! Poppi went from a Shark Tank startup to a $2 billion soda brand, but how did they do it? In this video, we’re breaking down Poppi’s branding strategy, from its bold packaging design to its viral marketing tactics and loyal fanbase. Whether you're a graphic designer, entrepreneur, or brand strategist, this is a masterclass in brand building you don’t want to miss! 0:00 intro 0:45 poppi origin story 2:09 the big opportunity 3:27 the rebrand 6:50 marketing tactics 9:45 a branding masterclass Music and Editing by @Shamplooh Join the Patreon community here for weekly exclusive graphic design tutorials and to connect with other creatives: / curatedcollectiveco --------------------------------------- // WHERE TO FIND ME // join my community or take my courses: https://curatedcollectiveco.com/ instagram: / meganweeksdesign pinterest: / meganweeksdesignco online portfolio: https://meganweeksdesignco.com/ collaboration or business inquiries: [email protected] --------------------------------------- // MY FREE GRAPHIC DESIGNER RESOURCES // GET THE FREE WEBSITE DESIGN PROCESS GUIDE HERE: https://view.flodesk.com/pages/6333c1... PRE-WRITTEN EMAILS FOR YOUR GRAPHIC DESIGN BUSINESS: https://view.flodesk.com/pages/643820... WEBSITE IN A WEEK PROCESS GUIDE: https://view.flodesk.com/pages/64c0bb... BRAND DESIGN ROADMAP: https://view.flodesk.com/pages/645bf9... FREE LOGO DESIGN QUESTIONNAIRE: https://view.flodesk.com/pages/63edbe... PROJECT MANAGEMENT WORKFLOW: https://view.flodesk.com/pages/64aefc... HOW TO GO FROM HOURLY FREELANCER TO TRUSTED DESIGNER GET MY FREE TRAINING VIDEO 💥 https://view.flodesk.com/pages/62f402... --------------------------------------- // TAKE MY COURSES // LOGO DESIGN: SIMPLIFIED https://courses.curatedcollectiveco.c... DUBSADO DECODED: PROJECT MANAGEMENT https://courses.curatedcollectiveco.c... GUIDE TO: LANDING GRAPHIC DESIGN CLIENTS This course has 5 video led modules, a downloadable e-book and you will be able to join my community as well 💕 https://meganweeksdesignco.thinkific.... ✨ WordPress Website Design Course ✨ https://meganweeksdesignco.thinkific.... ✨ Custom Branding Process Course ✨ https://meganweeksdesignco.thinkific.... NOW OFFERING BRAND + WEB DESIGN COURSES IN A BUNDLE 💥 https://meganweeksdesignco.thinkific.... --------------------------------------- // OTHER HELPFUL LINKS // Join my email list for more helpful design tips: https://view.flodesk.com/pages/61eed0... LIKE MY EMAIL STYLE?! JOIN FLODESK FOR 50% OFF https://app.flodesk.com/sign-up?ref=8... GET DUBSADO (my project management system): https://www.dubsado.com/?c=meganweeks SITEGROUND (my favorite website hosting for WordPress): https://www.siteground.com/go/meganwd... My FAV coffee alternative, Kamana! Try it out for 15% off, use code MWDC or head here: https://www.kamana.co/MWDC --------------------------------------- I do make a commission on some of the links in this description box. Thank you so much for the support. #graphicdesign #poppi #branddesign

How Brands Use Design & Marketing to Control Your Mind

How regular people are launching beauty brands and making millions

I paid 5 designers on Fiverr to create a cover for the same book

How a Student Built a $500M Gummy Vitamin Empire in 14 Months | Grüns Brand Breakdown

The Art of Selling a Feeling: The Rise of Consumer Goods Marketing

The Real Reason Tarte Became So Hated Online

How to Analyze Advertisements

Meet Rohan Oza The Mastermind Behind The $1.9 Billion Poppi Deal

Easiest Way To Start Print On Demand From $0 In 2026

i suck at Logo Design… so I made 1000 in a day

Why Growing A Personal Brand Is An AWFUL Idea

7 Branding Mistakes That Keep Small Businesses Small

The Psychology of Premium Branding

Comparing Every Print on Demand Companies T-shirt Quality - Which is the best?

Was starting a product business a mistake?

2026 Packaging Design Trends You Should Know

What's Really Happening With Price Tags

Why Clothing Brands NEVER Fail- Master Class

How to Design Product Labels (Real Process Step By Step)

