The Entertainer-in-Chief: How Gerald Ford and Saturday Night Live Remade The American Presidency

Gerald Ford became President at an unprecedented time of intensifying media scrutiny and growing public cynicism. To build back public trust in the presidency, he reluctantly turned to entertainment television, like the new late-night show, Saturday Night Live. Join Dr. Kathryn Cramer Brownell to explore Ford's embrace of humor which ultimately elevated expectations for presidents to entertain audiences and inadvertently changed what it meant to be “presidential” in the United States.