What Is A Buyer Persona & How To Build One 🧒🏿👩🏼🧓🏼👨🏼‍🦰👨🏼‍🦲 Marketing Terms A-Z

Marketing Terms A-Z Today’s letter: “B” for Buyer Persona. A buyer persona is a semi-fictional representation of a company’s ideal customer. It is based on research and data about existing and potential customers and paints a picture of who the customer is, what they do, what their motivations are, and what their goals are. Let’s explore this topic together!!! 👍 ___________________________________________________________________ Chapters 0:00 Definition of Buyer Personas 01:24 6 Buyer Persona Characteristics Framework 02:25 Examples Intro 02:44 Tim 06:02 Fatima 09:17 George ___________________________________________________________________ Join my Social Facebook:   / solveitlikeamarketer   Instagram:   / solveitlikeamarketer   LinkedIn:   / stevenhobe   Buy me a coffee ☕️ I work hard to create these marketing videos, and one coffee goes a long way 🙏 https://ko-fi.com/solveitlikeamarketer ___________________________________________________________________ Auto Translation is now available Just click on Closed Captions (CC) and then Settings to choose your language. ✅👀👍 Please use the hashtag: #SolveItLikeAMarketer 😉