🦾 The Ultimate Guide to Google Ads Performance Max for 2022 (Part 2)

Part 2 of the ultimate guide on how to build and manage a successful Performance Max campaign for 2022 is all about Campaign Settings and Asset Groups. This isn't just about WHAT buttons to press but more importantly, the WHY behind them. This way, you'll be ready if Google rolls out changes in Performance Max (which we know they will, as usual). Wait! If you haven't watched Part 1 yet, you can watch it here:    • 🤖 The Ultimate Guide to Google Ads Perform...   According to Google, 70% of consumers buy more online now than pre-covid... but for some purchases, buyers have 500+ digital touchpoints before a purchase. But that's no reason to worry because Performance Max takes care of that! In this video, Kasim and John walk you through the crucial steps to reach the right audience and create a successful Performance Max campaign: 0:00 Campaign settings - reach the right people using Locations and Languages 4:57 Final URL expansion - the Dynamic Search Ad element to all the channels in Google 10:20 Ad schedule, Start and end dates- should you put an end date for your campaign? 15:03 Asset Group - Google's automated way of creating high performing ads 21:28 Listing Groups & Assets - how to choose which products and assets to show in your ads 27:42 Google will create videos for you if you don't upload videos and Google allows you can use ANY video on YouTube 29:52 With Performance Max, you can manipulate where your ads will show 34:51 Call to action - customize or automate? The Solutions 8 Bottom-Up Funnel mentioned by Kasim:    • The Bottom-Up Funnel by Solutions 8   Watch next: 🦿 The Ultimate Guide to Google Ads Performance Max for 2022 (Part 3):    • 🦿 The Ultimate Guide to Google Ads Perform...   Here are more Performance Max Campaign for 2022 Guide Videos: 🔥 Introducing Google Ads Performance Max | A Broad Overview:    • 🔥 Introducing Google Ads Performance Max |...   💯 Performance Max Campaigns - Insights Tab Fully Explained!    • 💯 Performance Max Campaigns - Insights Tab...   🤔 Understanding Performance Max Listing Groups:    • 🤔 Understanding Performance Max Listing Gr...   🤯 Introduction to Performance Max Asset Groups:    • 🤯 Introduction to Performance Max Asset Gr...   💯 New Internal Performance Max Strategy Too Good Not to Share Publicly!    • 💯 New Internal Performance Max Strategy Th...   💯The Ultimate Guide to Google Ads for Lead Generation: https://sol8.com/google-ads-lead-gene... 🛒 Everything you need to know about Google Ads for eCommerce: https://sol8.com/google-ads-for-ecomm... 🔎 Job Opportunities at Solutions 8 - Client Managers, Google Ads Specialists, and Strategists. Apply here: https://sol8.com/apply/ 👉 Do you want to be featured on Daily Google News? Do you have epic value you can offer our audience? You can pitch your idea here: https://sol8.com/pitch/ -------------------------------------------------- 👉 Get our latest content every Monday, straight to your inbox. Sign up for our news “Traffic Ahead”: https://sol8.com/newsletter/ -------------------------------------------------- Get the latest updates, expert tips, best practices, and PROVEN Google Ads strategies every single day. Subscribe here:    / @solutionseight   -------------------------------------------------- Related Videos: Why isn't my Google Ads campaign performing?! -    • Why Isn’t My Google Ads Campaign Performin...   6 sneaky ways to use paid traffic to steal from your competitors -    • 6 Sneaky Ways to Steal Traffic From Your C...   How to calculate your profit inside of Google Ads -    • How to CALCULATE YOUR PROFIT Inside of Goo...   Google Ads Playlist:    • How to Navigate the Google Ads Dashboard   -------------------------------------------------- 👉 Want to become a Google Ads expert? We've demystified how Google works, and laid out everything you need to know in Google Ads–from scratch! Learn how to build, launch and manage high-performing Google Ads campaigns in our STEP-BY-STEP Google Ads Course: 👉 https://youvsgoogle.com/ -------------------------------------------------- Solutions 8 is a global authority in the Google Ads space and one of the world's leading PPC agencies. Our YouTube channel is dedicated to sharing our most effective marketing strategies to help you achieve your business goals. -------------------------------------------------- 👉 WOULD LIKE TO SCALE AND GROW YOUR BUSINESS WITH PPC? Sign up for a FREE Action Plan today: https://bit.ly/sol8-home ⬇️️ You can find us here ⬇️️: Website: https://bit.ly/sol8-home Twitter:   / solutions_8   Facebook:   / solutions8llc   LinkedIn:   / solutions-8   #googleads #googleperformancemax #googleadsperformancemax