The Man Who Signed Kanye: How Adidas Went From $12B to $60B Market Cap
FULL EP: • Inside Kanye West’s Yeezy Takeover at Adid... The man who signed Kanye West to Adidas and built Yeezy into a $1.8 billion empire tells the full story for the first time. Jon Wexler reveals the phone calls, the ultimatum from his boss, and how Adidas went from the 5th largest sneaker brand to a $60 billion market cap. #AllTheSmokeProductions #kanyewest #AllTheSmoke #yeezy #adidas Listen on Apple podcasts: All The Smoke - podcasts.apple.com/us/podcast/all-the-smoke/id1483638752 KG Certified - https://podcasts.apple.com/us/podcast... BULLY BALL - https://podcasts.apple.com/us/podcast... Forgotten Seasons - https://podcasts.apple.com/us/podcast... Morning Kombat - https://podcasts.apple.com/us/podcast... Listen on Spotify podcasts: All The Smoke - https://open.spotify.com/show/3Cdge5G... KG Certified - https://open.spotify.com/show/6prbJx4... BULLY BALL - https://open.spotify.com/show/40E66eA... Forgotten Seasons - https://open.spotify.com/show/5hgAmM5... Morning Kombat - https://open.spotify.com/show/6Uidjqt... Instagram: All The Smoke - instagram.com/allthesmoke All The Smoke Productions - instagram.com/allthesmoke.productions KG Certified - / kgcertified Truth Lounge - https://www.instagram.com/truthlounge... Forgotten Seasons - / forgottenseasonsnba Morning Kombat - / morningkombat ATS Fight - / atsfight ATS Boxing - / atsboxing Tik Tok: All The Smoke Productions - / allthesmokeproductions Morning Kombat - / morningkombat ATS Boxing - / atsboxing KG Certified - / kg Forgotten Seasons - / forgottenseasonsnba X: All The Smoke Production - https://x.com/allthesmokeprod Morning Kombat - https://x.com/morningkombat ATS Fight - https://x.com/ats_fight ATS Boxing - https://x.com/atsboxing KG Certified - https://x.com/KevinGarnett5KG Forgotten Seasons - https://x.com/FSNBA_
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