Understanding AI adoption with behavioural science
We’re excited to be re-running our AI adoption webinar for our friends across APAC. Join us on Tuesday 10 March to learn how behavioural science can drive deep AI adoption, with Michael Hallsworth, BIT’s Chief Behavioural Scientist, alongside Serene Koh, Director of BIT Singapore. Together, we’ll explore the behavioural barriers and drivers that determine whether AI tools are truly adopted at work—from motivation and capability to trust and ease of use. This webinar is for leaders and practitioners across the APAC region navigating AI adoption in their organisation – supporting the move from shallow to deep adoption.
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